Location: Remote

About the Opportunity

Our client is a growing tech start up looking to hire their first Lifecycle Manager to build out the CMR function!

 

Job Responsibilities

• Experience with A/B testing and channel optimization for conversion, engagement, retention, and resurrection
• Deep understanding of email, SMS, and push KPIs and cross-channel campaign set-up
• Develop, manage, and scale existing and new customer loyalty strategies and initiatives to retain key customer segments through specific conversion targets and promotional activity
• Identify, analyze, and report on campaign performance and customer trends/patterns; leverage analysis to develop effective CRM strategies
• Maintain an ongoing understanding of industry standards and best practices to identify and implement process and system improvements

 

Job Requirements

• Flexible and adaptable; ability to handle multiple tasks and switch priorities/focuses as needed
• 4-12 years of CRM experience
• Proven track record of success in improving engagement, retention, and revenue results
• Strong communication skills and ability to interact with all levels
• Bachelor’s degree preferred